Trend Micro Consumerization Report 2011
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MEDIA ALERT: Cesare Garlati, Senior Director of Consumerization at Trend Micro, to reveal findings of the ‘Trend Micro Consumerization Report 2011’ at the Gartner Security & Risk Management Summit in London
"Rather than resist it, organisations should embrace Consumerization to unlock its business potential. This requires a strategic approach, flexible policies and appropriate security and management tools."
Speaking at the Gartner Security & Risk Management Summit in London on 19 September 2011, Cesare Garlati, Senior Director of Consumerization at Trend Micro, will be speaking about what Gartner consider the single most influential technology trend of this decade: the Consumerization of IT. Or, how private technology use by employees is becoming increasingly embedded in their business activities and working practices.
Areas that Mr Garlati will explore include: what solutions and best practices a company can adopt to turn Consumerization into a competitive advantage; the widespread lack of a strategic approach to the Consumerization of the mobile enterprise; the productivity of the mobile workforce; and the effect of Consumerization on enterprise mobility and mobile security.
Mr Garlati will reference the findings of the ‘Trend Micro Consumerization Report 2011’, in relation to consumerization and its unfolding consequences.
The recent survey by Trend Micro of enterprise IT (1) decision-makers reveals several important points about the way consumerization is proceeding in corporate IT environments:
- 74% of respondents already allow employees to use personal devices for work-related activities. The majority of end-users favours these devices because they are easier to use, more convenient, and allow them to mix personal and work.
- 50% of IT decision-makers responded that companies should offer full support for employee-owned devices, with a caveat: 79% said that employees should be required to install mobile security solutions on their personal mobile devices.
- 69% of respondents agreed that mobile device security is a key component for protecting their IT environments from employee-owned mobile devices; with 71% of respondents consider a combination of mobile device security and mobile device management to be the most effective.