Trend Micro Releases "Jumping Kid" to Promote Internet Safety among Youngsters

[Hong Kong, June 14, 2016] Trend Micro Incorporated (TYO: 4704; TSE: 4704) announces the release of a new and fun initiative to promote Internet safety among the youth, “Jumping Kid”. The web-based game aims to raise awareness among families and children to address issues such as cyberbullying, online scams, computer viruses, and other online threats. The game is now available in both Chinese (http://www.trendmicro.com.hk/cn-hk/JumpingKid/) and English (http://www.trendmicro.com.hk/en-hk/JumpingKid/).

A New, Fun Way to Learn

An important aspect of Internet safety is being equipped with the knowledge to recognize the various threats online. Each time the game ends, kids are presented with interesting facts and tips about the threats that they are prone to online. For instance, the masked men represent online scams that go after private data, money, and can potentially attack kids' personal safety.

About Trend Micro Internet Safety for Kids & Families

Founded in 2008, the mission of Trend Micro's Internet Safety for Kids & Families is to enable and empower kids, parents, teachers, and schools around the world to make the Internet a safe and secure place for today's youth. ISKF does this through a worldwide employee volunteer program, grants and donations to eligible organizations, strategic partnerships with organizations working to protect youth, educational programs, and a robust series of online tips and solutions for parents, educators, and youth. For ISKF's free Internet safety tips, tools and advice, visit: http://internetsafety.trendmicro.com/.

About Trend Micro

Trend Micro, a global cybersecurity leader, helps make the world safe for exchanging digital information. Fueled by decades of security expertise, global threat research, and continuous innovation, Trend Micro's cybersecurity platform protects hundreds of thousands of organizations and millions of individuals across clouds, networks, devices, and endpoints. As a leader in cloud and enterprise cybersecurity, the platform delivers a powerful range of advanced threat defense techniques optimized for environments like AWS, Microsoft, and Google, and central visibility for better, faster detection and response. With 7,000 employees across 65 countries, Trend Micro enables organizations to simplify and secure their connected world. www.trendmicro.com.hk.

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Lisiane Lenz
Tel: (971) 505785061
Email: Amea_PR@trendmicro.com