Trend Micro tackles dark web identity theft with ID Security

Kiwis concerns around identity theft are high, but take little measures to protect personal data

AUCKLAND, May 12, 2020Trend Micro Incorporated, a global leader in cybersecurity solutions, today announced the launch of ID Security, an app-based solution to combat identity theft by scanning the dark web for personal data. Trend Micro has found that concern around identity theft is at a high amongst New Zealanders, with more than three-quarters (78 per cent) reporting concern around it happening to them, according to its latest research. While identity theft is not new to Kiwis, the prevalence of digital devices gives cybercriminals increased access to valuable personal details, often for financial gain.

Identity crime is estimated to affect 133,000 Kiwis each year, costing the economy over $209 million, with the majority lost by individuals through credit card fraud, identity theft and scams. According to Trend Micro’s research, which surveyed 1,000 New Zealanders in 2019, this potential financial impact may be why more than half (54 per cent) of respondents say they check their accounts weekly for suspicious activity.

“Cybercrime involving the theft of personal data, including identity crime and fraud, can have a significant impact on the lives of everyday New Zealanders,” said Tim Falinski, Managing Director, Consumer, APAC, for Trend Micro. “As our lives have moved increasingly online, so too has identity theft. The vast amounts of personal data available online, which often is not protected to an adequate level to keep it secure from cybercriminals, is putting New Zealanders at risk.”

However, while many New Zealanders are concerned around securing their personal data online, only 29 per cent use identity protection solution, such as those protecting against keylogging and monitoring online for data theft, and many continue to share personally identifiable information online. This includes their address details, date of birth, tax file number or passport – all of which can be used maliciously if in the wrong hands.

“While it’s great to see that Kiwis are concerned about the safety of their personal data and its misuse, many may not realise that their actions are in fact putting this data at risk. New Zealanders now consistently see the impact of frequent data breaches, but many don’t actually know how they’ve been personally impacted. This isn’t because they don’t want to, but are unsure of how to track it themselves. This is why we have launched ID Security. With the rise in the exchange of data on the dark web, people’s data can travel further than before and with significant ease for cybercriminals. ID Security helps protect against this and give Kiwis visibility of their data.”

Trend Micro has launched its newest solution, ID Security, which combats identity and personal data theft through dark web monitoring. This tackles the rising concern around identity theft and data protection as the cybercriminal marketplace grows.

The app-based solution searches the dark web, a collection of websites on an encrypted network carefully hidden from popular web browsers and search engine, to find which data breaches leaked personal data and which accounts were affected. It can monitor and send alerts if information is found on the dark web, including email addresses, credit cards passwords, passport numbers and more.

Trend Micro ID Security uses sophisticated encryption technology to protect personal data and shield privacy. ID Security is now available online (via the website or app store), and in-stores as part of the Trend Micro Security Suite which includes Maximum Security, WiFi Protection and Password Manager solutions. The Trend Micro Security Suite is powered by the Trend Micro™ Smart Protection Network™, which blocked more than 43 million email threats and 2.9 million attempts to click on malicious URLs in New Zealand in 2019.

To find out more on Trend Micro’s ID Security, visit:

About Trend Micro

Trend Micro Incorporated, a global leader in cybersecurity solutions, helps to make the world safe for exchanging digital information. Our innovative solutions for consumers, businesses, and governments provide layered security for data centres, cloud environments, networks, and endpoints. All our products work together to seamlessly share threat intelligence and provide a connected threat defence with centralised visibility and control, enabling better, faster protection. With more than 6,000 employees in over 50 countries and the world’s most advanced global threat intelligence, Trend Micro enables organisations to secure their journey to the cloud. For more information, visit