Kiwis care about cybersecurity, but not enough to protect themselves, Trend Micro study finds

Research highlights lack of proactivity despite rising cybersecurity concerns

AUCKLAND, New Zealand – December 6 2018: Trend Micro, a global leader in cybersecurity solutions, today announced the key findings from its latest research into New Zealand consumer security trends. The survey looked at what makes consumers tick when it comes to cybersecurity, and whether these concerns are translated into taking action to protect themselves online.

As cyberthreats become more prominent and cybercriminals become more strategic, the research found that more than two thirds (70 percent) of New Zealanders feel more concerned about their personal cybersecurity now than five years ago. Despite this, it’s clear they still need to get the basics right with respondents admitting to using the same password for multiple accounts (54.10 percent), connecting to unsecure Wi-Fi networks (36.3 percent) and saving a pin or password in their phone (29.2 percent).

When it comes to the types of threats that New Zealanders are concerned about, online banking threats (62.5 percent) are of a higher concern than malware (56.6 percent), ransomware (42.2 percent) and cryptojacking (25.4 percent). However, that doesn’t stop Kiwis from storing financial records (34.1 percent) or financial information such as their tax file number and bank details (45.8 percent) on their digital devices.

“Mobile and internet connectivity has given New Zealanders more freedom than ever before to connect with friends and family, pay bills, watch videos and even meet new people. However, with an increased digital footprint, consumers need to not only be aware of the associated cyber risks, but also the importance of taking action to minimise these,” said Tim Falinski, Senior Director, Consumer, APAC at Trend Micro.

“Our research found that New Zealanders tend to wait until their devices are compromised before taking action. Instead of a reactive approach to security, consumers should take proactive steps such as using biometric passwords, two-factor authentication and anti-virus software. These small actions will make a huge impact in protecting sensitive information and providing peace of mind to consumers.”

Other takeaways from the study include:

 

 

Conducted by Trend Micro, the state of New Zealand consumer security trends research analysed the cybersecurity perceptions and behaviours of over 1,000 consumers in New Zealand.

About Trend Micro Trend Micro Incorporated, a global leader in cybersecurity solutions, helps to make the world safe for exchanging digital information. Our innovative solutions for consumers, businesses, and governments provide layered security for data centres, cloud environments, networks, and endpoints. All our products work together to seamlessly share threat intelligence and provide a connected threat defence with centralized visibility and control, enabling better, faster protection. With more than 6,000 employees in over 50 countries and the world’s most advanced global threat intelligence, Trend Micro secures your connected world. For more information, visit www.trendmicro.co.nz.

Media Contact:
Kelly Newton
+61 433 290 785
kelly.newton@text100.com.au