Trend Partner Program
Leading the cybersecurity journey into the new era of channel
Empowering you to succeed
Build the critical skills and capabilities you need to solve your customers' security challenges independently, proactively, and confidently. The Trend Partner Program is designed to maximize your growth and competence with personalized enablement plans tailored to your business model.
Program benefits
Tap into an abundance of tools and resources that help you grow in the areas that best suit your needs.
Increase profitability
Take advantage of partners' competency rebate, deal participation, co-selling, marketplace competitive private offers, and recognized partner-influenced revenue in services and consulting.
Co-sell and generate leads
Generate more leads by leveraging our collaborative services. Showcase the value of Trend Vision One to your customers and prospects through Trend Cyber Risk Assessment Service and Trend Vision One platform demos.
Embrace AI confidently
The Trend Vision One™ platform is supercharged by generative AI to boost threat hunting with greater speed, confidence, and accuracy. It enables partners’ analysts to swiftly address complex scenarios.
Enjoy tiered benefits
Trend offers 4 partner tiers: Registered, Skilled, Expert, and Elite. Each tier provides access to financial, sales, marketing benefits, partner support, and enablement benefits. Partners advance through the tiers after meeting specific criteria related to performance, knowledge, and relationship-building.
Join Partner Club
The Partner Executive Club is an exclusive event that aims to enhance your partnership with Trend. This invitation-only club provides unparalleled benefits, designed specifically for our valued partners.
Accelerate transformation
Trend is expanding service options for partners in cloud, managed security services, SOC, consulting, Incident Response, and more.
Experience immersive learning
Stay ahead of the learning curve by leveraging our exclusive courses, webinars, and mapped learning journeys. Trend Campus offers an easy-to-follow hybrid learning environment with three progressive tracks: Essentials, Advanced, and Professional.
Leverage an integrated digital experience
Doing business with us is easy. Stay connected and engaged with an integrated experience across the Partner Portal, Partner Locator, Mobile App, Leads Dashboard, and Cloud Marketplaces.
Competency-based benefits
Showcase your capabilities, accelerate business growth, and stand out to customers. Achieving competency also provides extra benefits and enhanced visibility.
Partner Portal
Access essential tools, resources, and support. Manage your account, track your progress, register deals, and stay connected with the latest updates from Trend Micro.
#1 Channel Security Vendor
Ranked #1 Channel Security Vendor in the 2023 Canalys Global Cybersecurity Leadership Matrix. The highest-rated in vendor benchmark metrics in multiple areas:
- Commitment to channel partners (85.4%)
- Overall ease of doing business (84.0%)
- Quality of account management provided (84.8%)
- Value of portals and tools (83.1%)
See how Trend helps partners grow.
A single platform.
Endless opportunities.
It’s easy to boost your growth and profits with our powerful cybersecurity platform – all while making your customers their most cyber resilient.
The Trend Vision One unified cybersecurity platform includes a wide range of advanced threat defense techniques, extended detection and response (XDR), and integration across the IT ecosystem, including AWS, Microsoft, and Google, enabling organizations to better understand, communicate, and mitigate risk.
Leverage our powerful partnerships with cloud alliances
We work closely with various technology vendors to deliver comprehensive business solutions that align with your architecture, simplify deployment, enhance efficiency, reduce costs, and strengthen security's readability.
What our partners say
“With the growing challenges in IT security, we need strong partners to offer our customers the best support against increasing cyber risks. Trend Micro ensures a sustainably growing customer ecosystem with the continuous development of its Vision One platform, services, a specialised partner programme and channel-focused collaboration.”
What our partners say
“We are delighted to express our enthusiasm for Trend Micro's new partner programme. It's clear that Trend Micro is actively listening to the needs and feedback of its partners and the broader channel community. Their latest partner programme reflects a forward-thinking approach that sets a new standard for what channel partner programmes should aspire to be. As a company deeply invested in collaborative partnerships, we are impressed by Trend Micro's commitment to fostering mutually beneficial relationships and creating opportunities for growth and success. We believe that their new partner programme is a glimpse into the future of effective and impactful channel partnerships.”
What our partners say
"DEPT® and Trend Micro form an excellent match through their shared cloud-agnostic approach, aligning seamlessly to deliver robust security solutions. With an excellent supporting partner program and the expertise of proactive account and partner managers, Trend Micro not only ensures our clients receive top-tier protection but strengthens our shared commitment to cybersecurity excellence.”
Leading the cybersecurity journey into the new era of channel