This is the Trend Micro generic detection for low-threat grayware.
Grayware is the Trend Micro general classification for applications that have annoying, undesirable, or undisclosed behavior.
Grayware applications do not fall into any of the major threat (i.e. virus or Trojan horse) categories as they are subject to system functionality, as well as user debate.
Some items in the grayware category have been linked to malicious activities, while others are used to provide users with targeted information in terms of product announcements.