Trend Micro Releases "Jumping Kid" to Promote Internet Safety among Youngsters

[Hong Kong, June 14, 2016] Trend Micro Incorporated (TYO: 4704; TSE: 4704) announces the release of a new and fun initiative to promote Internet safety among the youth, “Jumping Kid”. The web-based game aims to raise awareness among families and children to address issues such as cyberbullying, online scams, computer viruses, and other online threats. The game is now available in both Chinese ( and English (

A New, Fun Way to Learn

An important aspect of Internet safety is being equipped with the knowledge to recognize the various threats online. Each time the game ends, kids are presented with interesting facts and tips about the threats that they are prone to online. For instance, the masked men represent online scams that go after private data, money, and can potentially attack kids' personal safety.

About Trend Micro Internet Safety for Kids & Families

Founded in 2008, the mission of Trend Micro's Internet Safety for Kids & Families is to enable and empower kids, parents, teachers, and schools around the world to make the Internet a safe and secure place for today's youth. ISKF does this through a worldwide employee volunteer program, grants and donations to eligible organizations, strategic partnerships with organizations working to protect youth, educational programs, and a robust series of online tips and solutions for parents, educators, and youth. For ISKF's free Internet safety tips, tools and advice, visit:

About Trend Micro

Trend Micro Incorporated, a global leader in security software, strives to make the world safe for exchanging digital information. Built on 27 years of experience, our solutions for consumers, businesses and governments provide layered data security to protect information on mobile devices, endpoints, gateways, servers and the cloud. Trend Micro enables the smart protection of information, with innovative security technology that is simple to deploy and manage, and fits an evolving ecosystem. All of our solutions are powered by cloud-based global threat intelligence, the Trend Micro™ Smart Protection Network™ infrastructure, and are supported by more than 1,200 threat experts around the globe. For more information, visit